The most optimized blog post is the one not optimized at all (written naturally)
The most optimized blog post is the one not optimized at all. Click to Tweet
But many of us always tend to stuff keywords and meta tags to the post that turns it spammy in the eyes of Google.
Google’s hummingbird algorithm now checks for how a page is related to a concept rather than just a term or phrase. It targets conversational search queries. While this is good news for those focusing on writing on detailed articles, it definitely robs the keyword stuffed sites circling around just one or two phrases.
The ultimate aim of using latent semantic indexing for ranking pages on Google is to empower pages that focus on providing value to the readers.
For example, if you had a post on “dog keeping” you got to mention terms like “dog food”, “optimum temperature for dogs” and terms like “dog brush”, “soap for dogs” etc.
How to use LSI Keywords to get your pages the ranking they deserve:
- Use a variety of anchor texts for internal linking.
- Search for Google to find related terms.
- You can also use Google’s auto-predict feature to see what terms are being thrown for your phrase.
- Use a lexical database to get more synonyms and in-depth related terms and phrases.
- You can also use AdSense sandbox feature to see what ads are being displayed when a page is loaded so that you could use those terms in your post. Reason behind this is ad copies are often the most researched word groups.
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